全媒体首席记者:孙虎彪配资网站首选平台
——广州迈凯罗钟表有限公司发展纪实BRAND INTRODUCTION
MCLARO ORIGINAL was co-founded in 2012 by Swiss, French, and German watch designers Mesero, Qiriyaya, Yidelu Weinuosi, in addition to renowned Austrian jewelry designer Ophi Ser, and prominent figures from the Chinese watch industry. The company is headquartered in Hangzhou, China.
【 迈凯罗(MCLARO ORIGINAL)由瑞士、法国、德国钟表原创设计师:梅塞罗、琪瑞雅、易德鲁·维诺斯;著名奥地利珠宝设计师:奥菲·赛尔等人联合中国知名腕表行业人士创立于2012年在中国杭州创立; 】
展开剩余97%In 2012, MCLARO ORIGINAL was founded in Hangzhou, China, marking the initial completion of diamond craftsmanship;
In 2013, the first MCLARO ORIGINAL jewelry design and processing factory was established.
In 2015, with the assistance of an international team of watch designers and the support of domestic watch associations, MCLARO ORIGINAL began research on the production of precision watch instruments, drawing inspiration from experienced international watch designers. MCLARO watches began to sprout.
In 2016, after years of assistance in international watchmaking technology, the independent processing of watch components was completed. With stable management of its brands, the watch company was officially established to foster the development of precision instrument manufacturing.
【 2012年迈凯罗在中国杭州创立,开始初步完成钻石工艺匠造;
2013年第一所迈凯罗(MCLAROORIGINAL)珠宝设计加工工厂建立;
2015年借助国际钟表设计师团队技术及国内钟表协会协助,开始研究钟表精密仪器生产制造,借鉴国际资深钟表专业设计师团队设计思路,迈凯罗(MCLAROORIGINAL)钟表开始萌芽;
2016年经过多年国际钟表技术帮助完成自主零配件加工,旗下品牌的经营稳定,成立钟表公司正式发展精密仪器制造; 】
In 2017, the MCLARO ORIGINAL watch research team designed and manufactured the first mechanical watch featuring a ruby bearing tourbillon. This remarkable timepiece seamlessly integrates the artistry of jewelry craftsmanship with the precision of mechanical engineering. After 8 months of meticulous design and conceptual refinement, as well as the mastery of intricate craftsmanship, the tourbillon was flawlessly incorporated into the watch case and dial, showcasing the pinnacle of horological craftsmanship.
In February 2018, MCLARO ORIGINAL created the first fully automatic mechanical watch with jewelry craftsmanship.
In 2020, MCLARO ORIGINAL launched the "BLACK SWAN" series watches, which made a strong impact on the domestic watch market, gradually capturing a portion of the domestic independent brand market.
In 2022, MCLARO ORIGINAL celebrated its tenth anniversary with the release of the "BLACK SWAN-S" series, representing the brand's first flagship watch.
【 2017年,迈凯罗(MCLARO ORIGINAL)钟表研究团队通过设计改造,生产出第一枚红宝石轴承陀飞轮机械表;并首次将珠宝工艺与精密仪器完美结合,经过8个月的绘图设计及理念沉淀,复杂工艺的完善,成功镶嵌在表壳及表面当中;
2018年2月创造迈凯罗(MCLARO ORIGINAL)品牌第一支珠宝工艺的全自动机械手表;
2020年,迈凯罗(MCLARO ORIGINAL)表发布首支“BLACK SWAN”黑天鹅系列腕表震撼国内钟表市场,开始崭露头角,渐渐占领国内部分自主品牌市场;
2022年迈凯罗品牌十年庆典推出“BLACK SWAN-S”黑天鹅系列S级腕表做为本品牌首发钟表代表作; 】
In August 2023, Kaine, the CEO of Mclaro Original, was invited to join the Guangzhou Watch Association and took on the position of director-general.
In September, Mclaro Original was invited to participate in the Hong Kong International Watch & Clock Fair hosted by TDC in Hong Kong and was nominated for the Newcomer Brand award.
In October, Louis Vuitton design consultant Matteo Menotto collaborated with the Mclaro originaL brand to co-create the VI design and print design for the Mclaro originaL brand, and released the 2023 Mclaro originaL Dragon Year limited edition watch.
In November, Mclaro originaL reached the top of the watch industry on Douyin (TikTok China mainland), becoming a Douyin Key Account brand and a nationally recognized brand.
【 2023年,8月迈凯罗(Mclaro originaL)CEO Kaine受邀加入广州市钟表协会并担任理事长职位;9月迈凯罗(Mclaro originaL)受邀参加香港TDC举办的香港国际钟表展,荣获新锐品牌提名;10月Louis Vuitton设计顾问Matteo Menotto与Mclaro originaL品牌联名共同创作了属于迈凯罗品牌的VI设计及印花设计,并发布了2023年迈凯罗龙年限定表款;11月Mclaro originaL 登顶抖音(TikTok China mainland)钟表行业第一,成为抖音KA品牌、全国知名品牌。】
In November 2023, numerous TVB celebrities made a surprise appearance at Mclaro originaL to support the new product launch.
【 2023年11月,TVB众多明星空降Mclaro originaL为新品首发助力。】
On December 13th, Mr. Zhang, the vice-chairman of MCLARO ORIGINAL, along with his team, was invited to attend the inaugural "Golden Child Award" Macau International Children's Film Festival award ceremony held in Macau. MCLARO ORIGINAL sponsored the "Golden Child Award" Macau International Children's Film Festival, contributing to a better future for children. During the event, the organizing committee conducted a charity auction of MCLARO ORIGINAL's collectible watch "Dragon in the Sky," with the proceeds going to the Macau International Children's Film Festival organizing committee (for children's groups in need of social care).
【 12月13日MCLARO ORIGINAL副董事长张先生携团队应邀出席在澳门举行首届「金童奖」澳门国际儿童电影节”颁奖盛典。MCLARO ORIGINAL赞助“金童奖”澳门国际儿童电影节,为儿童更美好的未来举槌。届时,组委会对MCLARO ORIGINAL的收藏级腕表“御龙在天”进行慈善拍卖,拍卖所获善款将捐赠于澳门国际儿童电影节组委会(用于需要社会关爱的儿童群体)。】
In December, MCLARO ORIGINAL allied with celebrities and influencers including Zhang Baizhi, Jia Nailiang, and Huang Yi, to enter the commercial complex Yaowang X27, which operates with a unique model of " live streaming + offline shopping mall".
【 12月,MCLARO ORIGINAL联合张柏芝、贾乃亮、黄奕等明星、艺人及网红,入驻“线上直播+线下商场”独特运营模式的商业综合体遥望X27。】
In December, MCLARO ORIGINAL hosted the annual conference themed "Advancing into Omnichannel E-commerce in 2024," inviting key partners and suppliers to join the group members in celebrating this grand event.【 12月,【 MCLARO ORIGINAL举办“2024迈进全域电商”主题年会,邀请合作大人及供应商与集团成员,共襄盛会。】
On May 25th, the "Love Song 2024 · We Meet Here" concert in Zhengzhou, exclusively sponsored by MCLARO ORIGINAL, kicked off with a bang at the Henan Provincial Sports Center. Eight top-tier stars from the Chinese music scene gathered in the commercial hub of Zhengzhou, where stunning stage lighting and nostalgic classic hits combined to deliver an unparalleled audio-visual feast for the audience.
【 5月25日,由MCLARO ORIGINAL特约合作的“恋曲2024·我们在此相遇”演唱会郑州站在河南省体育场馆中心震撼开唱。八位华语乐坛顶级大咖齐聚商都郑州,美轮美奂的舞台灯光,回忆满满的经典金曲,共同为大家演绎了一场极致的视听盛宴。】
The BTV's program "Chasing the Dream of the Spring Festival Gala" 2025 national selection, sponsored by MCLARO ORIGINAL, officially kicked off at West Lake in Hangzhou on June 8, 2024.
【 北京广播电视台“追梦春晚”2025全国海选由MCLARO ORIGINAL赞助,于2024年6月8日在杭州西湖正式拉开帷幕。】
On August 22nd, MCLARO ORIGINAL was awarded the "Tiktok E-commerce Annual Fashion Merchant Award" by Douyin (TikTok China mainland).
In September 2024, MCLARO ORIGINAL was invited to participate in the 43rd Hong Kong Watch & Clock Fair and the 12th International Prestige Watch Exhibition hosted by the Hong Kong TDC. MCLARO ORIGINAL president Kaine, accompanied by the company's senior management, attended this event.
MCLARO ORIGINAL is advancing with firm steps towards the goal of becoming one of the world's top watch brands, tirelessly bringing more surprises to the watch industry in China and around the world, and writing a splendid chapter for Chinese brands.
【 8月22日MCLARO ORIGINAL被抖音(TikTok China mainland)授予“抖音电商年度时尚商家奖”。
2024年9月,MCLARO ORIGINAL受邀参加由香港TDC主办的第43届香港钟表展暨第12届国际名表荟萃,MCLARO ORIGINAL president kaine携集团高层出席本次活动。
MCLARO ORIGINAL正以坚定的步伐,朝着世界顶级腕表品牌的目标迈进,并孜孜不倦为中国乃至世界腕表行业带来更多惊喜,谱写属于中国品牌的璀璨篇章。】
On August 22nd, the event hosted by TK (China) E-commerce brought together active participation from industry elites, merchants, institutions, group leaders, and internet influencers. MCLARO ORIGINAL was awarded as the sole winning brand in the watch category on TK (China).
【 8月22日,由抖音电商主办此次活动汇聚了行业精英商家、机构、团长与网络达人的积极参与。MCLARO ORIGINAL 获得全抖音钟表类唯一获奖品牌。】
The 23rd Asian Horological Industry Promotion Seminar, hosted by the China Horologe Association and the Dandong Municipal People's Government, and organized by the Dandong Peacock Watch Industry Group Company, was held on October 16, 2024, in the beautiful border city of Dandong, China. The Chairman of the MCLARO ORIGINAL Group attended this event.
【 由中国钟表协会、丹东市人民政府主办,丹东孔雀表业集团公司承办的第23届亚洲钟表工商业促进研讨会于2024年10月16日在中国美丽的边境城市丹东举行。MCLARO ORIGINAL集团董事长出席本次活动。】
From September 25th to 27th, the 6th China-Malaysia (Kuala Lumpur) Commodity Exhibition (MCTE2024) was held at the Kuala Lumpur World Trade Centre (WTCKL). MCLARO ORIGINAL watches attracted significant attention from numerous overseas merchants, consumers, and industry professionals, who expressed high recognition for the quality and technology of our timepiece products.
【 9月25日至27日,第六届中国-马来西亚(吉隆坡)商品(MCTE2024)在吉隆坡世界贸易中心(WTCKL)举行。MCLARO ORIGINAL钟表吸引了众多海外商家、消费者及相关行业专业人士的关注,并对我们钟表产品的品质与技术表现出高度认可】
On September 27th, the 70th Anniversary Celebration of the Malaysian Watchmakers Guild, themed "Inheritance and Innovation, Forging Glory Together," along with the Gratitude and Striving 70th Anniversary Gala Dinner, was held in Kuala Lumpur. MCLARO ORIGINAL CEO Kaine and guild members sincerely exchanged mutual respect to continue the profound friendship within the industry.
【 9月27日,马来西亚钟表公会70周年庆典暨“传承创新,共铸荣光”,感恩奋进70周年晚宴在吉隆坡举行。MCLARO ORIGINAL CEO Kaine与公会成员诚挚互敬共续业界深厚友谊。】
On December 17th, the 17th UAE China Export Brands Joint Exhibition (hereinafter referred to as the "UAE Joint Exhibition") grandly opened at the Dubai World Trade Center. As one of China's self-organized exhibitions with the highest number of sessions held in the Middle East, the UAE Joint Exhibition has been successfully held for sixteen consecutive editions and has received UFI (Union of International Fairs) certification. It has become an important platform for Chinese enterprises to explore the Middle Eastern market, as well as the most comprehensive and convenient trade window and exchange platform for Middle Eastern merchants to procure Chinese products. The MCLARO ORIGINAL Group was invited to participate in this event.
【12月17日,第十七届阿联酋中国出口品牌联展(以下简称“阿联酋联展”)在迪拜世贸中心盛大开幕。作为中东地区举办场次最多的中国自办展览之一,阿联酋联展已经连续成功举办十六届,并获得国际展览联盟UFI认证,已成为中国企业开拓中东市场的重要平台,同样也是中东地区商人采购中国产品品类最丰富、最便捷的商贸窗口和交流平台。MCLARO ORIGINAL 集团受邀参加本次活动。】
On January 8th, the 2024 Annual Meeting of Guangzhou Watch & Clock Industry Association was successfully held at Guangzhou Hualigong Garden Restaurant. The annual meeting consisted of two parts: the Seventh Meeting of the Sixth Council and the Third General Membership Meeting & 2024 Summary Conference of the Sixth Session. The Chairman of MCLARO ORIGINAL Group attended the event and delivered a speech in his capacity as Director of the Youth Committee.
【1月8日,广州市钟表行业商会2024年年会在广州市华丽宫园林大酒楼圆满举行。此次年会分为上下两半场第六届理事会第七次会议和第六届第三次会员大会暨2024年总结大会。MCLARO ORIGINAL 集团董事长出席本次活动,并担任青年委员会主任一职上台发言。】
·BRAND STRENGTH / 品牌实力
MCLARO ORIGINAL flagship store tops the TK(China) ranking list as No.1
MCLARO ORIGINAL旗舰店荣登抖音榜TOP1
After-sales support / 售后保障
Mechanical watches are guaranteed for 5 years.
【机械表质保5年。
Online channel layout comprehensively builds brand power / 线上渠道布局 全面打造品牌力
As of now, MCLARO ORIGINAL has established brand offices in 22 major and medium-sized cities across China, along with nearly 100 brand technical service centers. Its marketing network covers the entire territory of China, with 1,280 premium department stores hosting MCLARO ORIGINAL brand counters. Official flagship stores have also been set up on major Chinese e-commerce platforms such as JD.com and TK(China). To cater to the Chinese market, Raulton has rigorously adjusted its product structure, sales channels, and brand promotion strategies, offering young professionals and fashion-conscious consumers in China a diverse range of exquisite fashion products at reasonable prices.
【 截至目前,MCLARO ORIGINAL已在中国22个大、中城市设立了品牌办事处和近百个品牌技术服务中心,营销网络已覆盖中国全境,1280家精品商场设有MCLARO ORIGINAL品牌专柜,京东、抖音等中国主流电商平台亦设立了品牌官方旗舰店,针对中国市场,对产品结构、经营渠道、品牌推广进行严格的调整,用合理的价格为中国年轻、白领、时尚人士提供丰富、精致的时尚产品。】
中国
1.No. 80 Baoqing Street, Linping District, Hangzhou City, Yaowang X27 Theme Park
· 马来西亚
1. Radiant Timepieces (M) Sdn Bhd for Asia contact Co ,马来西亚
GLOBAL RETAIL ADDRESSES / 全球零售地址
· 白俄罗斯
1.PRASPYEKTNYEZALYEZHNASTSI21,MINSK220030白俄罗斯
2.白俄罗斯明斯克BABRUJSKAJA ST.6
· 德国
1.SCHLüTERSTRABE 48,10629 BERLIN
2.WUSTROWER STR.20,13051 BERLIN,德国
3.PLAUENER STR.163-165,13053 BERLIN,德国
4.NEUMARKT30,04109 LEIPZIG,德国
· 荷兰
1. KLEINE KOPPELSTRAAT 12-14, 9712 HH GRONINGEN
· 比利时
1.CHAUSS éE DE WATERLOO 699, 1180 UCCLE, BELGIOUE
· 马来西亚
1. Radiant Timepieces (M) Sdn Bhd for Asia contact Co 马来西亚
· 奥地利
1.GABLENZG.11,1150 WIEN,奥地利
· 法国
1.93100 MONTREUIL,法国
2. 101 AVENUE DU G é N é RAL DE GAULLE,94000 CRéTEIL,法国
· 美国
1.3200G LACLEDE STATION RD,MAPLEWOOD, MO 63143美国2.4255 HAMPTON AVE,ST.LOUIS, MO 63109美国
· 澳大利 亚
1.BIG W,366 GOODWOOD RD,CUMBERLAND PARKSA 5041澳大利亚
· 波兰
1.LEGNICKA 58,54-204 WROCLAW,波兰2.UL.CHORZOWSKA 107,KATOWICE 40-101,POLAND
· 中国
1.No. 80 Baoqing Street, Linping District, Hangzhou City, Yaowang X27 Theme Park
设计专利
设计专利
相关证书
品牌代言人:立威廉
产品介绍
“权利之眼”是Mclaro originaL推出的一款富有象征意义的机械腕表。表盘整体采用精密珠宝镶嵌工艺,呈现出如光芒交错般的视觉效果,中心开窗设计露出跳动的机械核心,象征权力的内核永不停息。
表壳采用精钢材质,配以蓝宝石玻璃镜面,不仅耐磨防刮,也提升了整体质感。全景天窗式大背透设计让机芯的运行一览无遗,是机械工艺爱好者的视觉享受。生活防水性能满足日常佩戴所需,而太阳形状的表冠则如同权力之眼中的太阳,寓意洞察一切的能量源泉。
这款表并非只是时间的记录者,更像是一件蕴含象征意义的艺术品。
Mclaro originaL源自对机械结构与人文精神的持续探索,品牌秉持“精密之中见真意”的理念,不追求浮夸的奢华,而是将传统制表工艺与现代审美结合,品牌名称中的“originaL”特意将“L”大写,是对“Legacy”(传承)与“Light”(光明)的双重致敬。“权利之眼”正是这种理念的体现——用机械语言讲述权力、观察与掌控的故事。
《宇航员》是Mclaro originaL与“中国航天”联合推出的机械腕表,以浩瀚宇宙为灵感,将机械美学与人类探索精神融合于腕间。
表盘以深邃的夜空蓝为基调,点缀星辰图案,并在九点位置呈现出一位太空行走的宇航员形象,致敬人类飞向宇宙的梦想。其背部特别镌刻“宇航员影像”,不仅是技术工艺的体现,更具有纪念意义。
采用精钢表壳,配以蓝宝石玻璃镜面,通透耐磨,轮廓线条硬朗清晰。时标周围与表耳等部位点缀宝石镶嵌,延续品牌一贯的珠宝工艺风格。超强夜光指针与时标确保在黑暗中也能清晰读时,符合探索主题的实用需求。配备多功能小盘设计,具备24小时指示、日期窗口等日常功能,适合都市生活中的理性使用。同时具备生活防水能力,兼顾日常场景下的耐用性。
《宇航员》作为与中国航天的联名之作,强调了一种文化自信与科技理想。它不仅是一枚计时工具,也是一段时代精神的缩影:在浩瀚宇宙面前,人类依然勇于前行。
《御龙在天》是Mclaro originaL品牌打造的一款东方意象主题机械腕表,结合现代工艺与传统龙文化,象征掌控、力量与祥瑞。
表盘中央,一条金色浮雕巨龙蜿蜒盘旋,凌空跃动,其鳞片、爪牙与神态刻画精致,呈现出极高的浮雕艺术水准。镂空机芯设计与龙形态相互交融,时间的律动仿佛为其赋予生命。表面采用水晶玻璃镜面,清澈通透,提升整体视觉层次感。全景天窗式的大背透令佩戴者能一览机芯内部结构,仿佛透视龙脉之源。搭配超强夜光指针与刻度,在夜间依旧清晰可读。生活防水设计则使这款腕表在实用性上同样值得信赖。
“御龙”在中国传统文化中常被视为帝王与掌权者的象征,“在天”则喻意掌控天命、凌驾凡俗。《御龙在天》不仅是一枚腕表,更是东方哲思的具象化表达——在时间的流转中保持掌控,在现实与信仰之间寻得平衡。
《御龙在天》既有工艺匠心,也富含文化意蕴,它不仅记录时间,更承载信仰与身份的象征。
这款Mclaro originaL品牌的“表王”机械手表,融合了现代工艺与经典设计,以其精致的珠宝工艺和多功能表盘结构,展现出机械表的独特魅力。
表壳采用高品质精钢打造,坚固耐用,搭配蓝宝石玻璃镜面,具备出色的防刮性能,保证长时间佩戴仍清晰如新。表盘中央配有24小时昼夜显示盘,星月图案富有诗意,增添腕间的浪漫气息。
其独特的全景天窗式大背透设计,使佩戴者可一览机械机芯运作之美,彰显机械工艺的核心魅力。表盘设有星期、月份与日期显示,实用性与观赏性兼备。
此外,“表王”具备生活防水功能,适合日常佩戴,同时采用超强夜光材料,无论白昼黑夜,皆可轻松读取时间。
“表王”——不追逐潮流,而专注于自我表达与技术工艺的极致呈现。
Mclaro originaL“星月夜”机械手表,以文艺复兴与宇宙浪漫为灵感,将梵高名作《星月夜》的视觉元素融入机械制表之中。整枚腕表犹如一幅可佩戴的艺术品,体现了制表工艺与艺术想象力的完美结合。
表壳采用精钢材质打造,光泽细腻,经久耐用;镜面为蓝宝石玻璃,具备优异的耐磨性和透光度,能够清晰展现复杂而精美的表盘图案。表盘上的星座与繁星点缀错落有致,6点钟方向是一枚微缩的《星月夜》画面,配合随时间转动的月球图案,营造出一个浪漫的天文时空。
这款手表采用全景天窗式大背透设计,可直接观赏内部机械结构的律动美感。夜间读取时间也毫无压力,因其使用了超强夜光涂层,夜色之中依旧清晰明亮。
此外,“星月夜”支持日常生活防水,满足日常佩戴所需,不论白昼黑夜,皆是一种佩戴的仪式感。
“星月夜”它不只是一块腕表,更是一种对宇宙之美与艺术灵魂的致敬。
“飞龙在天”是Mclaro originaL推出的一款富含东方文化意象的机械手表,其设计灵感源自中国传统图腾——龙,象征尊贵、智慧与力量。表盘中央呈现出一条栩栩如生的腾龙,似破云而出,翱翔天际,画面柔和却充满张力,细节考究。
整枚腕表的外壳由精钢制成,并以玫瑰金色调加以电镀处理,展现温润而高贵的气质。镜面使用蓝宝石玻璃,不仅耐刮抗压,也保证图案的清晰展现。表圈与时标处则嵌有精致的长方形切割宝石,在光线折射下折射出如云似霞的光辉,与龙身的灵动相映成趣。
背透部分采用全景天窗式设计,让机械机芯的运作在透明后盖下清晰可见,既保留传统机械表的魅力,也增强了佩戴者与时间之间的互动感。
这款腕表同样具备生活防水性能,并配有超强夜光涂层,在夜间亦能轻松读取时间,是一款兼具东方文化、珠宝工艺与机械技术的多重呈现。
“飞龙在天”它不诉说权威,而是在时间与文化之间,书写自由与精神的飞翔。
Mclaro Original 的“黑天鹅”是一款将优雅与神秘完美结合的机械腕表,其设计灵感源于天鹅座的高贵和黑天鹅的独特之美。它以深邃夜空般的表盘为背景,将天鹅座嵌入璀璨钻石与星辰蓝砂石,构成一幅宁静又神秘的时间画卷。
表壳采用抛光精钢材质,配合蓝宝石玻璃镜面,防刮抗压;而透视式大背透设计,如同天窗开启,机械律动一览无遗。配备生活防水功能,适应日常佩戴环境。
最引人注目的是盘面6点位置的镂空机械结构,象征着天鹅羽翼的舒展,每一次跳动如同一场无声的芭蕾。超强夜光技术保证在黑夜中依然清晰读时,犹如夜空中唯一的航灯。
黑天鹅并非仅是表,更是一种少数人的坚持与审美姿态。
个人介绍
童业恒 董事长
广州迈凯罗钟表有限公司
广州花都平步大道西2号 迈凯罗大厦
迈凯罗投资管理有限公司(董事长)
劳尔顿供应链管理有限公司(董事长)
广州市钟表行业商会(副会长)
广东省钟表行业协会(副会长)
中国钟表协会(理事)
亚洲钟表工商业杰出人物
2024北京卫视春晚海选评委
2025北京卫视春晚海选评委
公司理念:坚持工匠精神配资网站首选平台,坚守品质第一
发布于:湖南省